Power of Piggybacking Part 1
Through my ventures in online business I have found that a process known as piggybacking has been very useful at saving time and money. First of all I will explain what piggybacking is and how you can benefit from it. Then, I will give you some methods of piggybacking.
What is “piggybacking”?
According to Wikipedia Piggyback marketing is “used to reduce risk, and more established companies can leverage the brand and market reach of a partner to help them very quickly pick up the credibility and awareness needed in new market segments.” What exactly does this mean? It means that you use other businesses research… to develop your business.
Yes, it is very useful and I use it almost every day. There are many ways to piggyback, but I’m going to share one of my favorites with you today. This is the process I follow when I have a niche business that I have established.
I look at the top performing sites for the keywords I am targeting for example let’s say I am targeting “basketball” as my keyword. I would go to google because I get most of my traffic from the google search engine, it would make sense to choose the top performing sites on google.
So I have found the top site for the keyword “basketball” I’m skipping NBA.com and Wikipedia for basketball because they are established sites for other reasons than normal link building and SEO. The third site is basketball.com this is the site I want to use.
Now is the important part I take the full url for basketball.com and I will enter it into yahoo’s site explorer (you will find this by doing a simple search) this site is very valuable because it provides the most links for your site.
Another option is typing into google link:http://your sitename.whatever this will provide high ranking sites that link to you. You can also do this with any search engine. On another note, while doing this with one of my niche sites I just found out that someone has posted a freelance job for someone to copy my website. I’m not too happy so I will be continuing this post at a later time.
What do you think? Please comment below to tell me.
